Parents are expected to spend less on back-to-school items this year. There are approximately 1.0 million households in Nevada, and 34 percent (347,900) of them have children. Assuming these households follow national trends, retailers in the state are expected to see $220.8 million generated from back-to-school sales, down from $244.7 million last year, reports the Retail Association of Nevada (RAN). “After reaching an all-time high in 2012, back-to-school spending is expected to decline slightly this year, but it remains up 5.2% from two years ago,” said RAN President Mary Lau. “Though slowly declining in importance, the state of the U.S. economy continues to impact approximately 80.5% of back-to-school shoppers and 76.5 % of college shoppers, and we are seeing that concern reflected in the latest estimates.”
